WHO WE ARE
 

John Anderton said, commenting on his stewardship of White Light North Ltd, ‘The last 25 years were fantastic. DMX hadn’t arrived in 1980 and ‘Vari-lites’ were referred to as ‘fairy lights’ on the shop floor. We opened up opportunities for the north that were previously only available in London. I started out in a barn in Triangle, near Sowerby Bridge, and was on my own, dealing with ‘the lot’. I learnt book keeping, telephone manners, my way around Yorkshire, and credit control,  which is something else ‘up north’. I have had 25 years worth of good times and have made many lasting friendships. But life moves on, and its now time to capitalise on past performances.’ PSL are now back in the same barn, a new coat of paint, but the same happy outlook on life.’

Jeff Demain joined White Light North as Sales Director in 1994. He has completed over 100 project installations since then. That’s quite a record, but Jeff is also an industry character who can put a smile on anybody’s face at PLASA or ABTT. Jeff introduced us  to the “Digital Festoon System” and  now takes over the sales with his unequalled knowledge of the products. Jeff worked as the Chief Electrician at the Grand Theatre in Leeds in the 80’s and moved to Lancashire in the early 90’s to pursue a career in design, sales and installation. His industry background covers rock and roll to working men’s clubs and cabaret to opera.